Bullet Bras Are Back: A Fashion Icon From The 50s.

Many fashion designers and "fashionistas" favor bullet-shaped bras, turning them into a hot trend.

According to Vogue, Miu Miu is among many fashion houses bringing back the hot bullet bra on the Fall Winter 2025 runway. Photo: Gorunway

Previously, Dolce & Gabbana also introduced this style of bra in the Spring Summer 2025 collection. Araks brought a bra without underwire made from charmeuse fabric and breathable cotton. Designer Araks Yeramyan told Vogue: "The pointed bra makes women stand out and attract more attention." Photo: Gorunway

Bullet bras first appeared in the 1940s but were not popular because they were considered too provocative. In the 1950s and 1960s, Maidenform launched The Chansonette with the I Dreamed advertising campaign promoting feminism, helping the product quickly dominate the market, surpassing traditional bras. This lingerie model has the effect of enlarging the bust and is popular with many girls, including the legendary Marilyn Monroe. After decades of absence, in 1990, designer Jean Paul Gaultier revived this legendary bra with a design dedicated to Madonna on the Blond Ambition tour. Photo: Gorunway

According to Vogue, thanks to the Bridgerton effect, in recent years, many girls have flocked to buy classic bras, including corsets and bullet bras. Photo: Gorunway

At last year's Met Gala, TV star Kylie Jenner made an early splash with a high-end satin design by Oscar de la Renta. Photo: Celebmafia

The design also inspired some fashion houses like Schiaparelli to add the pointed detail to jackets and handbags. Photo: SDM

According to Vogue, the pointed bra is considered a strong feminist symbol, suitable for outfits that want to convey a message of freedom.